Nordic Naturals® Introduces Five New Children's Products at Natural Products Expo East 2017, Offers Big Support for Their Littlest Customers.

America's #1 fish oil brand offers parents new ways to give top-quality omega-3s and probiotic nutrients to their children. Seeing broad deficits in omega-3 intake throughout childhood, Nordic Naturals has developed a selection of concentrated omega-3 and synergistic nutrient products designed to help remediate the widespread effects of poor diet and limited food choices, while simultaneously addressing age-specific developmental needs.

"Kids need supplementation now more than ever to combat daily stressors and deficiencies in their diets. As the category leader in supplemental fish oils for children, it's exciting for us to offer a new group of products for kids, with even higher levels of critical omega-3s per serving. And given the runaway success we've had with our Probiotic Gummies for Kids, it made sense for us to expand our Nordic Flora product line to include a delicious probiotic powder for kids," notes Marci van der Meulen, Director of Sales, Retail Division.

The new products offer concentrated, triglyceride-form omega-3 fish oil in age-appropriate formulations for cognition, learning and attention, mood health, and more, plus a kid-friendly, fast-melt probiotic powder. We've also paired omega-3s with mind-focused nutrients like magnesium, zinc, l-carnosine, and phosphatidylcholine in our new Omega Focus Junior for children of all ages. These tasty, naturally flavored products include:

"Above all else, we want people to be well and live life to its fullest," says Nordic Naturals founder and CEO Joar Opheim. "Because nutrition is so important in childhood, we take great care to make sure our children's products include the very best, researche-backed ingredients, in amounts that effectively address kids' changing developmental needs."

• Children's DHA™ Xtra (liquid & soft gels): 2-3 times the DHA as Children's DHA
• Omega Focus Junior: Concentrated omega-3s + easily absorbed chelated minerals
• Ultimate Omega® 2X Teen: Highest-concentration fish oil in mini-sized soft gels
• Kids Nordic Flora Probiotic Pixies: Research-backed probiotics in a fast-melt powder

All products debut at Natural Products Expo East, in Baltimore, September 14-17. Learn more here.

Based in Watsonville, CA, Nordic Naturals is committed to delivering the world's safest, most effective nutrients essential to health. With products for all ages, their award-winning omega-3 fish oils and other foundational nutrients are distributed to more than 35 countries globally. Each of their 200+ products is research supported, expertly formulated, rigorously tested, proven effective, and great tasting.