What is "Coop Advertising"?
Coop advertising is a cost-sharing arrangement between Nordic Naturals and your business whereby Nordic Naturals pays for part of your advertising.
Everyday we all see Coop Advertising at work both locally and Nationally. We see it when health food stores advertise a specific brand of supplements, or when a large chain store features “Horizon” milk instead of a competing brand.
Coop Advertising is a classic win-win. For you, the business owner, co-op funds offer a variety of possible benefits:
• They allow you to reduce the cost of your current advertising, and/or advertise more • They permit you to create larger, more colorful ads • Because co-op funds can be used in almost any medium (television, radio, print, online, and so on), they make it possible to extend your store's name into areas unreached previously
Nordic Naturals also benefits from coop advertising programs: • Increases overall awareness of the Nordic Naturals brand • Increases your sales – in turn increasing Nordic Naturals sales
Are there downsides to coop advertising? Not really! Every company that offers Coop advertising has their own policies but Nordic Naturals keeps it simple. Once you’ve contacted Nordic Naturals and the Coop Application has been received we can begin working on the ad:
• All ads are reimbursed with product credit / credit memo • All ads must contain the Nordic Naturals logo and/or product images • Nordic Naturals must first approve store created ads
Nordic Naturals also offers you the opportunity to have any ad created and sized by our talented graphics team! This is available at no cost to you and we only require that you give us 2 weeks advanced notice!
We also offer pre-made 5x7 flyers, which have space provided your store information and promotional dates. These come in two options: 20% line drive and 15% off selected products.
Do you have “Coop Dollars” available for you? You bet! Nordic Naturals takes a percentage of our sales every year and will dedicate part of it to helping you sell more products & increase local awareness for your store!
For more information about Nordic Naturals' Coop Program, please contact Karina Sainz Co-op Advertising Coordinator 800.662.2544 x141 email: ksainz@nordicnaturals.com
For more information about Nordic Naturals Coop Program, downloadable forms, and ad examples please select “Coop Program” to request your password.
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